Introducing Another Unique Print Format
Here is a special brochure which WCG engineered and printed for Twentieth Century Fox Home Entertainment, Inc. and their promotional agency. It is being used as a co-op sales promotional insert in the new video release for Anastasia.
This 3 9/16" x 6 1/2" piece was produced all in-line on a single pass on a special 10 unit, 20 color web press. The 5/5 color bleed format features a 20 page mini-booklet that is nested inside a 4 color self cover with a interactive zip strip which holds the mini-catalog in place and allows for easy opening. Each page of the mini-booklet is perforated so the individual coupons can be removed for redemption. It is printed on 60 lb. C/2S #2 book stock.
This engaging format can used for all kinds of promotional purposes including in-packs, on-packs, magazine and newspaper tip-ons, FSIs, direct mail, packaging bouncebacks, and more.
It can be reformatted to many different cost-efficient sizes and shapes depending on your creative and marketing needs. WCG can engineer and quote the best options to meet your standards for quality and price as well as quick, last minute turnarounds.
This is just one of many different formats WCG has created and printed for a wide range of clients. Many of our formats are so original, they are patented. Please refer to the attached sheet for a comprehensive listing of WCG capabilities and print products.
Remember, WCG will research every possible option to maximize your budget and to meet your timetables. By utilizing the latest manufacturing technologies, WCG will provide you with a superior printed product at a very competive price.